Wednesday, February 10, 2010

Cadburys



Can you imagine the outcry if a foreign company were to buy up Hershey’s and start to close down plants in America. Or Mars was snapped up using leveraged money, and “efficiency savings” were then made to pay off the purchase loans. And yet that is what has happened with Cadbury’s.

Difficult to know what to do. Business Secretary Lord Mandelson is not bothered (probably he is intensely relaxed again). A boycott of Cadburys products would only hurt the workers.

But certainly we can celebrate small independent chocolate manufacturers. It is surprising how many of these there are in the United Kingdom. Who knows, with enough interest and support these little companies can grow to challenge Cadburys.

So I intend to commence a research campaign of little-known chocolate products and publish the findings here. I will also try to include a company profile. It’s a project I am looking forward to.

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